The Energy & Environment Alliance (EEA) is a not-for-profit coalition of hospitality investors, developers, asset managers and operators, working as a collective to transition the industry to net zero carbon and ESG leadership in a scientifically robust and commercially sustainable way. Its CEO, Ufi Ibrahim, became a client in 2003, when she was VP Strategy at the World Travel & Tourism Council (WTTC).

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Tarsh has been a strategic adviser to the EEA since inception. In addition to providing ongoing advice to the CEO on a wide range of commercial and strategic issues, we have helped create the Alliance’s brand identity, including logo and website, handled communications with the media and other stakeholders, and forged numerous strategic partnerships. £40,000 of new sponsorship deals were signed in the weeks ahead of the EEA’s latest annual symposium.