WebBeds is the world’s no.2 travel wholesaler. Tarsh has been a communications adviser for over a decade.  Activity has included the successful implementation of an internal campaign around rebranding and establishing new corporate values; moderating the company’s strategy conference and helping the company and its top executives raise profile.  High levels of media coverage have been achieved, including TV interviews with global broadcasters when Tarsh recommended using the company’s hotel booking data as a model for what was happening in the hotel market in major cities during newsworthy events such as the Olympics and terror attacks.