Tarsh worked with the Forces Pension Society for seven years, raising the profile of the Society, as part of a successful turnaround strategy led by Major General John Moore-Bick to reverse a membership decline, and supporting an even more successful campaign to change the rules that required forces widows to give up their military pension if they wished to re-marry or to live with a new man.

 

Profile-raising activities included creation of a database of all major specialist Forces publications and defence correspondents in the national media; and communicating with them regularly on various pension-related issues, which ranged from explaining (and objecting to) new government rules covering the indexation of pension benefits, to the pension implications of getting divorced. A partnership was forged with the leading title read by veterans retiring from the Services whereby a double page feature article on military pensions appeared every month and it soon became one of the consistently best-read sections of the magazine.